So, I regularly get questions from the uninitiated who want to start a towing business. Questions like… What percentage of my business should be devoted to each customer type? Motor clubs, police towing, repos, PPI, and cash [...]
I came across an article discussing a new report put out by the American Transport Research Institute ATRI. The report is titled “Causes and Countermeasures of Predatory Towing.” The goal of the report is [...]
Today, I’ve got a story of how recency and consistency are two of the most effective tools you can use to grow your business. But before we delve into that, let’s define recency. Most companies who sell [...]
Ok, so a small sliver of what we do includes monitoring contact form submissions on our clients’ websites. So, if a motorist chooses to communicate via email, we’re also notified and can alert the client in [...]
People email me regularly asking for help starting a towing business. And I’m glad to help...but sometimes they don’t like what they hear when I respond. I got this one today. “I am trying to start a towing [...]
This morning, I was running, and I noticed a Bass Pro Shop hat sitting on the dashboard of some guy’s van. And I immediately started thinking about going to the Bass Pro store some 30 miles [...]
When choosing who would play the lead role in the Blair Witch Project, the auditioners were told to pretend they’d been in prison for 20 years. They were then instructed to act as if the producers [...]
Miss Cleo-like, I can pretty much predict who’s gonna make it in this business. For the most part, it ain’t those who believe they already know everything… I know you know people like that. Ego is a killer. On [...]
Gotta tell you a story about something a little embarrassing that happened to me a couple of weeks back. My wife and I were in the Walgreens looking for pool toys for the kids, and as [...]
I was talking to a friend the other day who went to the CIC, Collision Industry Conference in Indianapolis. She was talking about how all the collision repair shops were having a hard time hiring and [...]
