Motor clubs are just one way motorists find the services of towing companies. But if it’s the only way you’re finding customers you’re in serious trouble.
AAA Towing Experience, Helping Mrs. Maisy. “Can I please have three scoops of Chocolate Pecan Fruity Pineapple?” Mrs. Maisy asked in her uniquely mature genteel tone. She was having car problems, and AAA was [...]
Handling Unreasonable Motor Club Customers. When we received the call from the motor club, the information provided said that it was a Nissan 200sx that needed a jump start. But, when Tom, our tow [...]
What Makes Your Towing Company Different? What is it that your business does that sets you apart from your competition? Do your customers actually know your business by name, or are all the towing [...]
Are Towing Apps Motor Clubs In Disguise? Imagine you’re a neurosurgeon, and it’s the middle of the night. You’ve just been awakened to perform emergency brain surgery on a patient who’s been involved in [...]
Motor Clubs A Shortcut To Mediocrity. Before we begin the discussion as to why I, as a seasoned towing company owner, believe that working for motor clubs is simply a shortcut to mediocrity, I'd [...]
How To Retain Tow Truck Drivers When growing a towing business, one of the most formidable challenges tow company owners must contend with is how to find quality [...]
The Roadside Assistance Business Model Every day in the United States there are 100’s of thousands of calls for roadside assistance, and the demand is ever increasing. Just look at the chart below from [...]
How To Get Signed Up With Insurance Companies And Start A Highly Profitable Roadside Assistance Business Without Joining The Good-Old-Boy Network How To Make Working For The Insurance Companies Work For You [...]
The ability to implement tow company marketing that gets results is not something every tow company owner understands. Why your tow company marketing isn't working. One of the biggest regrets I have as a [...]
In 2014, during the time I owned and operated my towing business, I wrote a couple of articles on my own website and created a short video on my own YouTube channel, which offered my opinion [...]
